Ongoing partnership

Benny Andallo is one the UK’s most exciting young designers with fans of Benny’s hats including Rihanna – who wore a Fuzz Dome to the Met Gala in 2023. SKNUPS is partnering with Benny to bring his design spirit into digital fashion through an ongoing series of activations.

Reaching a new audience

We began our partnership in 2022 with a successful activation inspired by London’s club culture that reached a new audience for Benny on social media through digital marketing content, AR filters and fashion collectibles, which were all led by Benny’s vision and executed by SKNUPS.